YATVA's brand identity is running all our businesses in a creative, sustainable, and ethical way. Our methodology and Branding are the keys to our success. "YATVA" is short for Yetunde & The Vintage Alternatives. The YATVA brand and businesses promote and encourage culture and creativity in all formats. Over 16 years ago, we created our first business that merges all our skills and experience which includes Urban culture & Lifestyle, Entrepreneurialism, Training & Education, Creativity, Development, Regeneration, Hospitality, Food & Drink, Vintage Fashion Retail & Home, The Arts, Radio & Music, and Entertainment. We achieve it all creatively by working with individuals, businesses, and the community at large. TOGETHER we are “The Vintage Alternatives“ and our approach is to “Challenge the Norm” creatively as a team, learning and growing together so we can contribute to change globally.